The Internet and social media have revolutionised the traditional marketing tactics. You can’t rely solely on print and media advertisements for effective publicity of your brand. Now a day’s building a company URL has become the necessity to assemble the right brand image among prospective customers. Even it has become equally important for professionals to publicize their name to gain audience and followers, which are mandatory for the success in the digital age. A Web site can be defined as the collection of files made on either WordPress, PHP or .Net. Developers and designer overview the needs and future expectations of their clients to create a URL on any of the suitable platforms. Irrespective of its type and size, every web page needs a server to store the information and application to run and make it accessible to the people across the world. Business owners can either setup in-house servers, within their premises or they can also outsource this function to a hosting company that possess servers to store and process files and coded data in a readable and accessible format. When a user clicks on the URL the browser converts this encrypted data into text, images and buttons. Service providers store their client web code and image files on their server. In other words, you are renting sufficient server space from a hosting company, while handing over the files to store there.
Despite appearing simple in the above paragraph, website hosting is not as simple in the reality. In order to execute the diversified needs of customers, it becomes extremely variable and complex. Here I am sharing the brief description of its different types.
Free web hosting is sufficient for private, static and non-critical sites usually belong to individuals. When the primary is to only hit the small audience instead of earning money. They offer a free subdomain under them with site URL (yourname.webhost.com). Moreover, they don’t offer their clients to monetize with ads. Rather, they publish banner ads on their own.
Shared hosting services lease space on same dedicated servers to multiple users. They are not only sharing physical storage space, but also utilizing same software applications. It offers better administrative control and monetization opportunities at affordable prices. In addition to offering these benefits, shared services result in security risk, smaller processing capacity, slow speed and lesser software and database support options.
Virtual Private Server hosting is a bit modified form of shared environment. Hypervisor makes it possible to divide the VPS server into parts for a total number of users. RAM and hard drive are equally distributed among the users. In case a user exceeds the allocated RAM limit, his site might go down; but other users will remain unaffected. This feature makes it better and different from shared servers.
Dedicated server hosting is an ideal option for site owners whose site exceed 100k visits/month. It offers robust features like total administrative control and access, undivided storage space, unlimited use of the software and app data. However, the total cost of operation, repairs, security and maintenance will be the client’s own responsibility. Dedicated storage efficiently executes the needs of heavy and complex sites that need a lot of system resources under higher security.
Managed dedicated hosting not only maximises the efficiency and performance of the system, but also provide security updates and additional security via spam filtering, virus scanning and security auditing. In addition to renting storage space, the service provider takes care of the smooth running of the system, while taking out the trash. This service also helps its clients to estimate the needs of RAM, memory, storage and best system configuration.192.168.1.1
Cloud hosting is the new technology that further modified the virtual hosting with an aim to provide improved services and enhanced efficiency for multiple users sharing the shared servers. There is a whole range of cloud options are available from public and private to hybrid options to execute the needs of diversified customers. Clients adopting this technology can efficiently reduce the cost of buying hardware and IT infrastructure. At the end business, owners keep executing their client needs and expectations without spending a huge money.
Clustered hosting offers expensive, but redundant solutions to businesses. Experiencing a short downtime of a few minutes during peak hours can be deadly for a website with high traffic. Clustered servers make it possible to keep the site running without any interruption. Data can be immediately shifted to another server, whereas one server can be easily shut down for maintenance. Generally, this cluster of machines consists of two dedicated machines or cloud servers and even a hybrid of both.
Summary: Irrespective of its types; website hosting services functions to offer sufficient storage space to customers to upload their web files.